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How Lotto.com Boosts
Customer Support
Efficiency with Quidget

The Support Setup
- AI chatbot handles first-touch support
- If AI can’t help → the conversation is transferred to Zendesk automatically
- Where humans reply: via email using Zendesk
- AI resolution goal: 50–60%
The Problem
The Lotto team needed a way to:
- Answer high-volume, repeat questions instantly
- Free up internal team members to focus on harder cases
- Have a clear overview of the AI performance
Our customers value convenience, piece of mind and security. And that’s what we want from our chatbot as well.
What Changed With Quidget
After a short testing period, Quidget was deployed on Lotto’s website — trained on their existing FAQs, Custom Instructions and connected to Zendesk for human follow-up.
Today, the chatbot manages Level 1 inquiries about account setup, location, payouts and more. If a question is more complex, it’s automatically handed off to Zendesk, where the Lotto team responds directly via email.
The best part? No extra training or engineering was required. With Quidget’s support throughout the rollout, the launch was smooth and hassle-free.
The Outcome
🔻 Escalated tickets dropped by 40%+
🧠 AI handles simple questions instantly, 24/7
⏱️ Human team spends more time on complex support
📬 No disruption to Zendesk-based workflows
🔒 Full transparency around data handling and storage
Why It Works
This setup was ideal for a fast-moving team that needed better coverage –
without hiring or changing their internal workflows. Lotto’s support is now:
to manage
Wondering if AI support
could work for you?
With Quidget, your team can scale faster by automating repetitive questions —
while still keeping the personal, human touch where it matters most. Get started
for free today and see how much lighter your support load can feel.